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The Original Tee Golf Classic is excited to recognize the amazing accomplishments of Beverly Johnson.
Beverly Johnson is Founder, Chairwoman and CEO of BJE LLC. Ms. Johnson is the first African-American supermodel. Her stunning features and super-stardom would eventually land her on the cover of Vogue magazine in 1974, making world history as the First African-American model to ever grace the acclaimed magazine’s cover, and forever changing the beauty ideal in the fashion world.
Beverly’s remarkable career, which spans four decades, is a showcase of accomplishment: from model to mom to actress, author, activist, businesswoman, TV personality, and—finally—icon.
As a model in the 1970s, 80s, 90s and 2000’s Beverly appeared on more than 500 magazine covers from Vogue, Glamour and Cosmopolitan to Essence, Ebony and French Elle. She has thousands of editorial pages, and hundreds of advertising campaigns to her credit. Her success during the 70s and 80s transcended race, as Beverly became a household name.
Throughout her career, Beverly has been active in charity work and speaking out about health issues. During the Clinton era, Beverly was appointed the Ambassador of Goodwill to the Fashion Industry to help with the elimination of sweatshops. Beverly paved the way for future African- American women in the fashion industry and set the standard for models venturing outside the industry. She would eventually become the first “Modelpreneur” with the launch of the Beverly Johnson Hair Collection.
The Jackie Robinson of modeling, Beverly’s influence truly spans the globe. The New York Times named her as one of the “20th Century’s 100 Most Influential People in the Fashion Industry.” She was featured on the cover of Glamour magazine’s 50th Anniversary issue, the venerable publication that gave Beverly her first break in the 1970s. The late Ruth Whitney, the magazine’s editor-in-chief, proclaimed that Beverly had “broken all color barriers.” In 2008, she received a Thurgood Marshall award for style and innovation, and in 2009, her historic Vogue magazine cover was featured in the “Models as Muse” exhibit at the Costume Institute at the Metropolitan Museum of Art.
An avid golfer, Beverly plays to a 10 handicap and can be found nearly every day on the golf course. Learn more at http://www.beverlyjohnson.com/